Omnilife is a multi-level marketing company that deals in the manufacturing and sale of dietary supplements. It was founded by Jorge Vergara, who also owns other entities such as Club Deportivo Guadalajara and is the producer of Films. Vergara worked with two of his colleagues to lay the foundation of Omnitron in 1989, and in 1991, Omnitron started its operations in Mexico and became Omnitron Mexico. Later, Vergara purchased the whole manufacturing and marketing operations of Omnitron, and it was renamed as Omnilife in 2000. The company started from a very low investment profile and a low number of paid workers, but it grew rapidly as a result of hard work and Vergara’s experience and knowledge. The company was aimed to be an MLM company to recruit sales consultants who will further sell the company products in the market. The company currently has more than 70 products in its portfolio and is being operated in North and Latin America, Europe and Africa. Its geographical expansion is limited, and it still has many countries to conquer.
Company marketing strategy mostly focuses on recruiting sales consultants who will further develop down line streams to make more sales leads. Products are sold through both the company catalog and through the company website. The company founder is an inspirational person. He became known for selling tacos in the streets of his city in Mexico, and from there he started his billion dollar business by sheer hard work and struggle. He used to work for Herbalife, and from there he gained the experience required to start a huge venture like Omnilife. He discontinued the journey with Herbalife and founded Omnilife in Mexico. The company has employed over 3500 employees in its corporate office. The company’s growing list of international markets has now risen to 25 countries with many more to come. The company also has the world’s largest supplement manufacturing facility by area.
OmniLife’s Products
Omnilife manufactures supplements and other general wellness products. The company not only provides certified and tested supplements, but it also provides a great opportunity to earn passive income. The company has specialized in the following categories to manufacture and sell dietary supplements and cosmetic products:
- Hydrating Drinks. These include drinks and drink mixes. The products include premixed proteins and drinks. These include balanced nutrition, specialized nutrition, Ideal nutrition, Nutrimental, and Nutriprotect.
- Custom Products. These products will spice up your normal nutrition plan. They include hydrating proteins and energizers.
- Energy and sports. These are specially designed for athletes to enhance their physical and mental capabilities. They include sports and endurance and sports complements.
- Light nutrition. These are weight management products and include different nutritional plans.
- Cosmetics. These include makeup, skincare, haircare, men’s line, and complementary products.
OmniLife’s Compensation Structure
Like every MLM company, the primary mode of income of Omnilife is selling company products through affiliate links and recruiting new sales consultants to develop a down line team which will work further to make people earn more and more. The sales consultant starter kit costs $49, and it includes DVDs on product description and all the training and relevant material. You can make unlimited down line enrollments like any uni-level marketing system. The following are the ways of earning commissions.
- Retail Sales. This is the most common type of commission which qualifies you to make commission by selling company products. Commission rate is from 20% to 50% depending upon the number of sales leads for a particular month.
- Level Overrides. Level overrides are earned by sales made by a minimum of three of your down line enrollments. This type of commission is made on rank with the minimum category as a bronze diamond. The rate of override commission is 2-10 %.
- Generational overrides. This commission is earned from your down line. It applies only for sales consultants with a minimum rank of gold premium. Each generation begins with a Silver Supreme or higher, and you can earn from up to 6 generations. Generational overrides range between 3% to % of total sales volume.
- Team builder bonus. This bonus also depends on your down line. It applies only for consultants with a minimum rank of silver premium. It is 4% of the total sales made by your down line.
- Quick start bonus. When your sponsored consultant makes any sales within the first 90 days, you become eligible for this bonus. You must be active and make new recruitments regularly to earn this commission.
What’s Great About Omnilife?
- Products are proven, tested and scientifically researched with reference to their ingredients and the results they give.
- It is an experienced and well-established company.
- Omnilife is a legitimate MLM with a good reputation.
- Products are in high demand and the customer base is loyal.
- The company has a long history and has millions of dollars in sales.
- The website has detailed information on products.
- Utilizes a comprehensive MLM structure with competitive compensation rates.
- Uses non-toxic ingredients.
- The subscription cost is low.
- As the income is commission based, the harder you try, the more financial benefits you will receive.
- The company provides flexibility in working hours with a lot of support to its sales consultants.
- The company is associated with some of the very exciting products for the general health and well-being of its customers.
- From the consultant’s perspective, a complete training program is available.
What’s Not to Love About Omnilife?
- Commissions offered on retails are low compared to down line recruitments.
- Some products are highly caffeinated, so they are not suitable for pregnant and lactating women and children.
- Sports drinks can be purchased from any convenient shop.
- The products of the company are not FDA approved
- The products are not easy to sell sometimes, so you have to carefully search for your customers.
- The elite enrollment program is expensive.
- Some lawsuits against Omnilife have been contested in the past.
Recap
Omnilife is a very well established, experienced and reputed supplement manufacturer worldwide. The company has the world’s largest supplement manufacturing facility with more than 700 staff working over an area of more than 18,000 square miles. The company is manufacturing and marketing more than 60 products dealing with nutrition, weight loss, detoxification functions, energizers, and cosmetics and skincare with the help of 1 million distributors nationwide. Omnilife provides income opportunities to individuals and also gives them a chance for grooming and personality development.
In order to earn more money working for an MLM company, you need to be more innovative, intuitive and an eager marketer. In the case of Omnilife, you first need to search for the targeted customer who is worried about their general health or skin health or hair problems.. When you succeed in finding your audience, you will have to use all available tools to make customers aware of the quality of products that the company is offering. In the digital and Internet age, this task has become more hectic, as now a social marketer can cross language and geographical barriers to market its products. You have to contact a single customer again and again to preach the products, but be aware to avoid spamming. In order to achieve the objective, you can read how to successfully sell your product.
Marketing Omnilife the Correct Way
The approaches to succeed in MLM marketing have transformed over time. At one time, marketers and distributors had a limited audience and they were to sell their products only to friends, family, and neighbors, but with the advancement in technology and the dawn of the digital age, the marketing trends have shifted from localized to global. Now your audience is not limited to a particular area or sphere of influence. You can utilize social media, websites, and blogs to market your product worldwide with unlimited opportunities.
Advancements in marketing through the Internet age are being brought about by social media such as Facebook and Instagram. These social media platforms open new avenues and new audience for an upselling agent. The upselling of products or services through customized blogs and affiliate programs is one of the fastest-growing e-commerce trends. Product and service-specific blogs and blog posts are designed to generate maximum traffic on webpages and let customers make informed and well-calculated decisions about their purchases.
Social marketers can check out this book to learn how to make maximum sales and grow teams. The information contained in the book will greatly help you to grow your MLM business venture and create new sales leads and downline recruits that will further help to boost sales.
This book contains all the information on the innovative marketing tools that are being used by successful social marketers and MLM experts to increase their customer retention and convert them into recruits as a downline. These downlines will become an automated source of generating more sales leads for you, which will cause you to earn more. It is not as hard as it seems at the start. You must know how to create a lead capture page, make leads to generate traffic on the page, get the audience and potential clients on that page, and get them to purchase your products and join down line. You can achieve this easily by using ClickFunnels. The book shows you the strategies to grow your business and polish your marketing skills.
The following strategy can be followed to increase traffic on your blog:
- You need to create a lead landing page on software such as ClickFunnels. Click-funnel is highly appreciated for it provides free templates for landing pages to work on. You can also find some of those templates here. Once the landing page is made as per instructions given, traffic will start landing on the page.
- After completing a landing page, you start getting traffic to your page.
- You then offer a high gravity lead magnet on your landing page. You do this by offering anything high in perceived value. This lead magnet will be delivered in exchange for the customer’s contact or email address.
- Now the page is ready to share the products or the offerings you have with customers. As you already have their email contacts through exchange with lead magnets, you can use any autoresponder (e.g. GetResponse or AWeber) to remind your client to join your downline and buy your products or services without spamming.
Frequently Asked Questions
Before you go, here are some Frequently Asked Questions about Omnilife:
1. What is the Omnilife BBB rating?
A.
2. How long has the Omnilife been in business?
Since 1992
3. What is Omnilife’s revenue?
$350 million.
4. What does the Omnilife sell?
Omnilife sells healthcare and wellness products, beauty, cosmetic products, and supplements.
5. What is the Omnilife’s most popular products?
C-Mas max is the most popular product of the company.
6. How much does it cost to join Omnilife?
Omnilife costs you $49 for a starter kit.
7. Is Omnilife a scam?
No, it’s a healthcare and wellness supplement products manufacturing and marketing company.
8. How many Omnilife distributors are there?
0.9 million.
9. What is a comparable company?:
Herbalife.
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